my school 2.0
As site experience product owner, I determined requirements for UX and business for several key features, including the My School area. (This of course included working closely with Creative and development.) The My School redesign was one of several concurrent, major projects I drove for the MemoryLane.com, working as Scrum product owner of two global, cross-functional teams. Some notes:
- More user-centered content is accessible.
- Navigation is transformed to fit with the new Memory Lane style.
- This redesign included a next-generation version of the member list. Note the slimmer design, and its inclusion on multiple pages, instead of taking up a page to itself.
- The profile preview has now become a fully portable profile, capable of being linked anywhere a member's name is on the site.
old my school design
new and improved
The new, slimmed-down member list no longer takes over the page, but sits alongside community activity, reunions, and more. This component lives on the members, photos, and reunions pages.
portable profiles
what, where, & when
User Experience Manager
United Online (Classmates.com, MemoryLane.com)
Seattle, Washington
2008-2011
keywords
Social network, social media, SNA (social network analysis), IA (information architecture), UX, Scrum (Agile), UX strategy, content strategy, usability, SEO (search engine optimization), user-centered design, taxonomy, C2C, B2C, Visio, Omniture SiteCatalyst, Google Analytics, Yahoo Web Analytics, data warehouse, web analytics, Rally, Pajek, Microsoft Office (especially PowerPoint, Excel), presentations, road map, competitive research.
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